Yahoo to Stream CBS Programs on Web

Members of the “Big Three” television networks continue to discover what Web-savvy netizens have long known: the Internet is a great place to display your product, as well as messages from advertisers.

Now add CBS to that mix as the Tiffany Network prepares to offer free streaming video of a pair of comedy programs in its line-up, “Two and a Half Men” and “How I Met Your Mother” this week on the Yahoo Web site.

The half-hour shows will be available without commercials beginning today through Jan. 2, according to both companies.

It is the first time that Yahoo is streaming episodes of a CBS television series in their entirety.

The announcement signals yet again that television is getting serious about the Internet. With the worldwide broadband video market consumers are increasingly demanding that content be delivered to where it is convenient for them, most notably on their home computers.

CBS’s News division announced last summer that it would expand its CBSNews.com operation, “bypassing cable television in favor of the nation’s fastest-growing distribution system — broadband.”

Full article: internetnews.com

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